HERE’S THE THING ABOUT CULTURE

IT EXISTS INDEPENDENT OF ANY PARAMETER THERE IS.

And That Is It’s Magic.

Latinos have beautiful, multi-faceted identities within their respective cultures.

Yes, Latinos Are The Fastest Growing Population in the United States.

Allow us to break down those nuances for you.

And Yes, 65% of The U.S. Hispanic Population are of Mexican descent.

And Yes, Hispanic/Latino being integrated as a racial category is a colossal mistake.

Reggaeton, Latinidad, Race, Are intersections that haven’t been taken seriously for generations.

Elumina’s Dedication to Culturally Relevant And Authentic Insights That Best Reflect The Power of Latinos in Music, Culture, History–Is incomparable.